Digital Marketing Course

NexRise Skills – Kangra, Himachal Pradesh

The Digital Marketing course at NexRise Skills is designed to help learners build practical skills in online marketing, branding, and lead generation. This course focuses on real-world digital marketing strategies used by businesses, startups, and agencies to grow online presence and revenue.

Digital marketing is one of the fastest-growing career fields, offering opportunities across multiple industries.

Course Overview

Digital marketing involves promoting products and services using digital platforms such as search engines, social media, websites, and email. This course covers core digital marketing concepts, tools, and hands-on techniques required to plan, execute, and optimize online marketing campaigns.

Technologies Covered

Technologies Covered

Frontend Development
  • HTML5                   
  • CSS3                       
  • JavaScript               
  • Responsive Design
  • React JS                   
Backend Development
  • Node.js         
  • Express.js     
  • RESTful APIs

Database

  • MongoDB
  • Basic MySQL concepts
Tools & Utilities
  • Git & GitHub
  • VS Code
  • Project Deployment Basics

What You Will Learn

Fundamentals of digital marketing

Search Engine Optimization (SEO)

Social Media Marketing (SMM)

Google Ads and paid advertising

Content marketing and branding

Email marketing basics

Website traffic analysis

Online reputation management

Practical Learning & Projects

Students work on live campaigns, real websites, and practical assignments such as:

  • SEO optimization projects
  • Social media campaign creation
  • Google Ads setup and optimization
  • Content strategy development

This hands-on approach ensures real industry exposure.

Career Opportunities

After completing the Digital Marketing course, learners can pursue roles like:

  • Digital Marketing Executive
  • SEO Specialist
  • Social Media Manager
  • PPC Executive
  • Content Marketer

SEO Training Course

NexRise Skills – Kangra, Himachal Pradesh

The SEO Training course at NexRise Skills is designed to help learners master search engine optimization techniques used to rank websites on Google and other search engines. This course focuses on practical SEO strategies, real-time projects, and industry-approved methods that drive organic traffic and online growth.

SEO is one of the most in-demand digital skills for businesses and professionals.

Course Overview

Search Engine Optimization (SEO) involves optimizing websites to improve visibility, rankings, and traffic on search engines. This course covers on-page, off-page, and technical SEO, along with keyword research, analytics, and content optimization.

What You Will Learn

SEO fundamentals and search engine working

Keyword research and competitor analysis

On-page SEO optimization

Technical SEO basics

Off-page SEO and link building

Local SEO and Google My Business

Content optimization strategies

Website analysis and SEO reporting

Tools & Technologies Covered

  • Google Analytics
  • Google Search Console
  • Keyword research tools
  • SEO audit tools
  • Google My Business

Practical Learning & Projects

Students work on real websites and live SEO projects, including:

  • Keyword research implementation
  • Website SEO audits
  • On-page optimization tasks
  • Local SEO ranking projects

This hands-on learning ensures practical SEO expertise.

Career Opportunities

After completing SEO training, learners can work as:

  • SEO Executive
  • Digital Marketing Executive
  • SEO Analyst
  • Content Optimization Specialist

Google Ads & Social Media Marketing Course

NexRise Skills – Kangra, Himachal Pradesh

The Google Ads & Social Media Marketing course at NexRise Skills is designed to help learners run high-converting paid advertising campaigns and build strong brand presence on social media platforms. This course focuses on practical ad creation, budget management, and real campaign optimization.

Paid advertising and social media marketing are essential skills for modern digital growth.

Course Overview

This course covers paid marketing strategies using Google Ads and popular social media platforms. Students learn how to create, manage, analyze, and optimize advertising campaigns that generate leads, sales, and brand awareness.

What You Will Learn

Google Ads

Google Ads fundamentals

Search, Display, and Video campaigns

Keyword planning and bidding strategies

Ad copywriting and extensions

Conversion tracking and analytics

Campaign optimization and performance improvement

Social Media Marketing

Facebook & Instagram marketing

Audience targeting and ad creation

Campaign budgeting and scaling

Content strategy and post optimization

Brand building and engagement techniques

Tools & Technologies Covered

Google Ads, Google Analytics, Facebook Ads Manager, Instagram Ads, Keyword Planner, Meta Business Suite

Practical Learning Live Campaigns

Students work on live advertising campaigns and real-world assignments such as:

  • Google Ads campaign setup
  • Facebook and Instagram ad creation
  • Lead generation campaigns
  • Performance analysis and optimization

This hands-on approach ensures real industry exposure.

Career Opportunities

After completing this course, learners can pursue roles like:

  • PPC Executive
  • Digital Marketing Executive
  • Social Media Marketing Manager
  • Paid Ads Specialist

About

NexRise Skills empowers learners with industry-focused training in programming, web development, digital marketing, AI, and cybersecurity, blending practical projects and real-world skills to make students job-ready.

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